Join Viral Nation as their Vice President of Demand Generation, focusing on revenue growth and an AI-native marketing strategy. Drive SQL growth and optimize the pipeline at an enterprise level.
As the VP of Demand Generation, you will create and lead strategies across paid media, content, SEO, lifecycle marketing, and events. Your expertise will focus on ensuring substantial quarter-over-quarter growth in SQLs and overall pipeline productivity from priority accounts. You’ll refine the Ideal Customer Profile (ICP), collaborate with sales and RevOps, and establish a robust operating foundation for performance measurement and enhancement.
Key Responsibilities:
• Build and lead enterprise demand generation strategy
• Drive measurable growth in SQLs and qualified pipeline
• Define ICP strategy and audience targeting approaches
• Develop AI-driven marketing workflows for optimization
• Ensure alignment of brand efforts with pipeline creation
Requirements:
• Proven...