Position Overview
Description
VP, Product Marketing (B2B Physical Products)
📍 On-site | Fort Worth, TX
We are seeking a Vice President of Product Marketing to lead global product marketing strategy for a growing, B2B-focused organization with a portfolio of physical, tangible products (not services or software-only). This role is on-site in Fort Worth, TX and will partner closely with executive leadership, Product, Sales, and Commercial teams to drive positioning, messaging, and go-to-market execution.
This is a highly visible, hands-on leadership role for someone who thrives at the intersection of product strategy, storytelling, and revenue enablement.
What You’ll Do
+ Own and evolve the product marketing vision and roadmap across an established and expanding physical product portfolio
+ Lead go-to-market strategy including positioning, messaging, pricing support, and launch execution
+ Translate technical product feat...