Position Overview
Nexstar Media, Inc., America’s largest local broadcasting company, is seeking an experienced and dynamic Vice President & General Manager to lead WWLP (NBC/CW) in Springfield, Massachusetts (DMA #115), as well as all digital, mobile, and social assets associated with the station.
The ideal candidate will utilize their proven skillsets and extensive experience in leading broadcast operational teams with sales-driven organizations, including a strong understanding of advanced digital ad solutions, and new business development. Additionally, this candidate will possess a strong background in developing locally originated content for multiple platforms (OTT, linear, web, social), driving audience engagement, and increasing our overall reach. Promoting a winning culture of teamwork within all station departments and prior success in maintaining a focus on operational efficiencies and growth in programming performance and new local revenue generation is required.
The statio...