Vice President, Growth Marketing

About the Company

Fast-growing D2C food & beverage company

Industry
Food & Beverages

Type
Privately Held

About the Role

The Company is seeking a VP of Growth to take on a pivotal role in owning and driving the entire growth engine. This is a hands-on position that goes beyond traditional channel management to encompass the full spectrum of growth responsibilities. The successful candidate will be tasked with architecting and running a modern DTC growth system, including paid acquisition, organic and founder-led growth, creative strategy, affiliate and partnerships, and lifecycle and retention. They will lead a cross-functional team and be directly accountable for new customer growth, CAC efficiency, and LTV expansion. Key responsibilities for the VP of Growth include designing and evolving growth playbooks, overseeing multi-million dollar annual...