Responsible for the development and landing of user growth strategy, through multiple channels (such as placement, community, fission, task system, etc.) to achieve the pull new and conversion;
Planning and implementation of fission activities, pull new incentive mechanism, recommendation system and other growth play, monitor the effect and continuous optimization;
Establish and maintain the core index system of user growth, such as conversion rate, CAC, retention rate, LTV, etc., and regularly produce growth analysis reports;
Collaborate with product, data, technology, and design teams to promote the landing of growth features (such as newbie guidance, sharing mechanism, and buried point optimization);
As the leader of A/B testing and growth experiments, continuously explore and verify the impact of different strategies, paths, and copy on growth;
Focus on the growth strategies of the market and compet...