Job Description :

Report to:  Customer Marketing Manage

Summary:
• Lead the customer marketing team to gain the best category sales by indentifying opportunities and category management

Main Duties:
• Develop category strategies and tactics to deliver projected sales and margin as company strategy by utilizing market information, category vision, consumer insights and trends.
• Handle product/pricing distribution, promotion strategic for assigned categories by channel and geography.
• Develop NPD plan in coordination with Marketing to build growth categories by making forecast, channel distribution & pricing strategy by channel.
• Work with Sales Manager on category management, build JBP with MTM, build CTL through of trade category vision.
• Work with Marketing to make IMC for NPD as: join NPD meeting, forecast, develop POSM and design with agency, developing launching plan.
• Wo...