Responsibilities: Role Overview The Campaign Management System Analyst is responsible for the end‑to‑end delivery, analysis, and design of marketing automation and campaign management platforms within the financial services domain. This role combines system analysis, solution design, and technical project leadership to deliver scalable, high‑quality campaign solutions across modern and legacy platforms, in line with enterprise architecture and governance standards.
Key Responsibilities Analyze business requirements and translate them into functional and technical designs Design end‑to‑end campaign management solutions covering data sourcing, segmentation, targeting, execution, fulfilment, and measurement Lead solution design ensuring alignment with enterprise architecture, security, and control standards Communicate complex technical concepts clearly to business stakeholders and obtain solution sign‑off Own end‑to‑end project delivery, including planning, estimation, risk management...