Position Overview
About the team
The Fast Moving Consumer Goods, Groceries and Pets team manage brands and sellers to deliver seamless, engaging shopping experiences that make TikTok Shop a trusted destination for daily needs. Responsibilities
- Acquire and incubate brands, principals, distributors and key merchants that contribute meaningful GMV growth within Groceries and Pets. - Build and maintain strong relationships with merchants, negotiate commercial plans and secure best deals based on campaign priorities and seasonality - Identify growth opportunities for merchants through assortment expansion, pricing strategy, content, livestream and affiliate levers, while building JBPs - Manage seller performance and service quality, including cancellation rate, return rate, shipping lead time and customer experience to improve conversion - Manage mid and long-tail sellers through scalable incubation programs, seller communications and performance management tools - Develop and execute category or...