Position Overview
Sr. Staff Product Marketing Specialist - Automotive MCU
Job Description
We are looking for a highly skilled and motivated Automotive MCU Regional Marketing Staff Engineer to join our team and drive our market presence in the rapidly evolving automotive industry in China.
Key responsibilities:
+ Develop and implement marketing strategies for automotive MCU products in China, aligning with business objectives
+ Define product positioning and compelling messaging for target segments and customers
+ Drive Automotive MCU DIN and business growth targets achievement in China region
+ Build strong relationships with key customers and partners
+ Collaborate with engineering, sales, and product teams for effective marketing and successful product promotions
+ Provide sales teams with the necessary marketing tools and support to enhance their efforts and meet sales targets
+ Conduct competitor research, customer insights and market analysis to...