Sr. Manager, Marketing Sports

About the Role

The Walt Disney Company, together with its subsidiaries and affiliates, is a leading diversified international family entertainment and media enterprise. The Sr. Manager, Marketing Sports will lead the definition and execution of the sports marketing strategy in Mexico, driving sustained brand growth and business impact through a differentiated value proposition anchored in ESPN and fully integrated within the Disney+ ecosystem.

Key Responsibilities

• Define and lead the sports marketing strategy in Mexico, aligning with business goals across Linear and DTC (Direct-to-Consumer).
• Own go-to-market strategies for key sports events, ensuring maximum impact across acquisition, engagement, and retention.
• Drive synergies across ESPN and Disney+, integrating sports within the broader Disney ecosystem.
• Oversee 360° campaigns, ensuring consistency, innovation, and best‑class e...