Flexible Work, Better Balance
Job Summary
The Senior Manager, Insights & Analytics - Digital Marketing at Insulet Corporation will play a crucial role in driving digital marketing strategies for the Omnipod® System across European markets. This position is responsible for implementing regional strategies and supporting local EU Marketing Managers in executing digitally focused commercial plans aimed at raising awareness and educating both people living with diabetes and their caregivers. The Senior Manager will lead the development of comprehensive digital strategies and tactical activities, ensuring consistent execution in collaboration with cross-functional and cross-border teams.Key responsibilities include managing digital advertising campaigns, driving the implementation of a portfolio of digital marketing programs to enhance customer acquisition, conversion, and retention, and establishing performance metrics for consumer marketing initiatives. This role also involves collaborating with country teams to...