Position Overview
Lead marketing strategy, development and execution in support of the Americas L&L estate, driving measurable commercial performance. Strategically lead initiatives and enable effective cross-functional partnerships that drive performance to support the marketing vision and overall company objectives. Role works closely with L&L Commercial partners and delivers marketing campaign support, content strategy, R&B marketing.
Your day to day
+ Develop and implement marketing plan laying the foundation of assigned initiatives and building into overall IHG marketing strategy and plan.
+ Independently lead strategic planning, activation, project management, implementation, evaluation and socialization of assigned marketing initiatives, including L&L Commercial Marketing and content based marketing.
+ Serve as marketing lead working in close partnership with business partners and in-region marketing teams. This includes activation of marketing solutions to drive short and...