Established in 1973, Roots is a proudly Canadian lifestyle brand that celebrates authenticity, quality, and community. Inspired by the great outdoors, we create timeless, sustainable apparel and leather goods designed for comfort and everyday adventure. At Roots, we believe in fostering a culture of inclusivity, creativity, and teamwork – where every team member plays a role in shaping our brand’s legacy. If you bring passion to everything you do, lead with integrity, and believe in the power of collaboration to drive growth, we’d love to have you on our journey!

Nature & Scope – Your Role at Roots

As a member of the senior leadership team, the Sr. Director, Analytics & Insights is accountable for building and leading a best-in-class analytics function that drives commercial strategy, unlocks growth, and enables data‑driven decision‑making across all areas of the Roots business. Reporting to the Chief Commercial Officer, this leader plays a pivotal role in shapi...