Senior Category Manager

Location: Maidenhead, UK

Work Arrangement: Preferred hybrid, Ex “10% Travel”

Employment: Permanent

The Job

As a Senior Category Manager on the Tools & Outdoor team you will work remotely and:

• Execute category strategy across all Category portfolios.
• Guide the NPD process to align with brand direction through the early‑stage ideation phase.
• Provide feedback on prioritisation of product development projects based on category strategy.
• Gather and synthesize information from various teams to assess competitive positioning, identify opportunities, and understand market dynamics.
• Transform broader market intelligence into actionable insights, drive category growth initiatives, and inform product prioritisation and go‑to‑market plans.
• Manage product life cycle, including low/negative margin analysis and SKU rationalisation.
• Provide financial analy...