Position Overview
Transform the online shopping journey with Home Hardware as an eCommerce Consumer Engagement Specialist committed to personalization. This role focuses on consumer analytics and tailored marketing strategies.
In this 14-month term role, you'll harness your knowledge of customer behavior to enhance site performance. By developing customized online experiences and collaborating with cross-functional teams, you'll drive key engagement initiatives and streamline promotional strategies. Your ability to manage data effectively will directly influence online conversion and customer satisfaction.
Key Responsibilities:
• Create personalized experiences based on customer lifecycle
• Collaborate with IT for accurate in-store representation online
• Manage promotional calendars and site events
• Use heatmapping to inform improvements
• Monitor and report on performance indicators
Requirements:
• Business, Digital Marketing ...