Requirements:
1–3 years of experience in social media marketing or digital marketing.
Strong understanding of LinkedIn and B2B content strategies.
Good writing and basic content creation skills.
Familiarity with scheduling and analytics tools (Buffer, Hootsuite, etc.).
Ability to analyze performance data and improve content outcomes.
Creative thinking with consistency in execution.
Understanding of branding and tone of voice.
Responsibilities:
Develop and execute social media content strategy across platforms (LinkedIn, Instagram, X, etc.).
Create and manage content calendars aligned with marketing goals.
Write engaging captions and collaborate with designers for creatives.
Monitor engagement, respond to comments, and manage community interaction.
Track performance metrics such as reach, engagement, and conversions.
Optimize content strategy based on analytics and insights.
Stay updated with platform trends, algorithm updates,...