Job Title
Senior Executive – Social Media
Role Purpose
To strategically manage and coordinate SOBHA’s organic social media presence , ensuring consistent brand storytelling, strong governance, and meaningful audience engagement through effective collaboration with internal copy and design teams.
Key Responsibilities
Own the organic social media strategy and content planning across social media platforms
Coordinate with copy, design, video, and internal stakeholders for execution.
Ensure brand consistency, tone, and visual standards across all social content.
Oversee community engagement and reputation management.
Monitor trends, platform updates, and best practices relevant to premium brands.
Track organic performance and share insights for continuous improvement.
Skills & Competencies
Strong understanding of organic social media platforms and brand storytelling.
Excellent coordination, briefing, and stakeholder management skills.
High attentio...