Key Functions and Responsibilities

Develop and execute social media strategies aligned with event and brand objectives. Create and manage content calendars for all social media platforms. Plan and publish posts, reels, stories, and event-related content. Coordinate with creative, production, and client servicing teams to gather content. Manage live event coverage through photos, videos, stories, and real-time updates. Write engaging captions and ensure brand consistency across platforms. Monitor audience engagement and respond to comments, messages, and inquiries. Track social media performance and prepare monthly analytics reports. Identify trends, hashtags, and content opportunities to improve reach and engagement. Work with photographers, videographers, and content creators to produce high-quality content. Support lead generation efforts through organic social media campaigns. Manage paid social campaigns in coordination with marketing teams when required. Build and maintai...