We are looking for a creative, trend-savvy, and strategic Social Media Lead to elevate our brand presence across digital platforms. In this role, you will lead social media strategy, content direction, and community growth while ensuring all campaigns align with brand identity and business goals.

Responsibilities

• Develop and execute social media strategies across Instagram, TikTok, YouTube, and other platforms
• Lead end-to-end content planning including monthly calendars, campaign ideas, and daily posting
• Supervise content production process including briefing, photoshoot/video shoot direction, and content execution
• Analyze social media performance, insights, and audience behavior to optimize engagement and growth
• Monitor trends, platform updates, competitors, and viral content opportunities
• Collaborate closely with Creative, Brand, KOL, and Marketing teams for campaign execution
• Manage and mentor ...