The role focuses on planning, creating, publishing, and optimising social media content across agreed automative platforms to support commercial objectives, brand awareness, and customer engagement. Working with stakeholders to develop content and campaigns, the Social Media Account Manager will oversee day-to-day delivery, community management, campaign execution, and performance reporting, ensuring consistent brand representation and measurable outcomes such as enquiries, leads, applications, and engagement.
Key Responsibilities
Strategy & Account Ownership
Manage social media accounts for four automotive brands, ensuring each maintains a clear and distinct brand voice while aligning with overall business objectives
Plan and schedule organic social media content using existing content libraries, adapting messaging for both service-led and product-led audiences
Support campaign rollouts for promotions, launches, seasonal offers, and brand awareness initiatives
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