Be accountable for Country BU P&L delivery through expanded KPI and deeper category expertise:

+ Ensures highest standards of Channel Marketing Plans to deliver category /brand objectives (CMP),

+ Ensure full integration of Channel Marketing Plans with Brand Marketing Plans and Customer Business Planning,

+ Lead and co-ordinate development of shopper insights through dedicated research and insight activation,

+ Manage ROI on Customer Marketing activities,

+ Build Channel and Customer thought leadership,

+ Define channel/customer targets and TTI budget,

+ Develop channel audit & performance tracking,

+ Develop overall channel blueprint,

+ Ensure dedicated Channel Marketing budgets by customers are agreed and signed off,

+ Work hand-in-hand with CBD to create Cat Growth plans, set targets and support execution

+ Approve logistic for channel promotions,

+ Sell out forecast for activ...