Position Overview
Key Responsibilities:
SEO Strategy Development:
- Conduct keyword research to identify high-value target keywords for on-page and off-page optimization.
- Develop and implement SEO strategies to increase organic search visibility and drive high-quality traffic to the website.
- Collaborate with content and marketing teams to create SEO-optimized content that aligns with business goals.
On-Page Optimization:
- Optimize website content, metadata, images, and internal linking to improve rankings.
- Conduct SEO audits to identify technical issues, content gaps, and improvement areas.
- Ensure that content and structure adhere to SEO best practices, such as keyword density, alt tags, headings, and URL structures.
Off-Page Optimization:
- Build and maintain a strong backlink profile to improve domain authority.
- Monitor and engage in link-building opportunities, ...