SEO Copywriter

Location: Kuala Lumpur & Penang

Responsibilities

• Develop and implement creative and strategic copy for various digital platforms. Collaborate with the marketing team to conceptualize and execute content strategies.
• Write clear, concise, and engaging copy that adheres to brand guidelines and best practices.
• Conduct thorough research to understand industry trends, customer preferences, and competitive landscapes.
• Edit and proofread content to ensure accuracy, grammar, and adherence to branded voice.
• Optimize content for search engine optimization (SEO) to improve organic visibility.
• Monitor and analyze content performance metrics to drive data‑backed improvements.
• Stay up-to-date with emerging digital trends and content marketing strategies.
• Utilize Yoast SEO (or similar tools) for optimization purposes.

Requirements

• Excellent writte...