Description
We're seeking an experienced Senior Marketing Manager to help lead and drive innovative marketing local strategies for our theatrical releases in Italy. Reporting to the Head of Theatrical Marketing Italy this role combines strategic leadership with deep analytical expertise to develop comprehensive campaigns that maximize audience engagement and box office performance in Italy

Key job responsibilities
Strategic Leadership & Planning
• Lead strategic planning and budget management across multiple high-profile theatrical releases in Italy.
• Develop territory-wide marketing strategies and long-term activation roadmaps for Italy.
• Conduct advanced local market analysis and competitive intelligence to inform strategic decisions for Italy.
• Establish campaign KPIs and success metrics in partnership with senior leadership
• Drive innovation in audience engagement methodologies and emerging marketing technologies
• Mentor and guide junior market...