Consumer Growth is one of Kleinanzeigen’s core business areas. It owns the full user lifecycle from first acquisition through to long‑term retention and is directly accountable for Monthly Active Users, one of our most important company metrics. The MarTech team sits inside Consumer Growth and provides the data and activation capabilities that power personalisation, lifecycle communications and audience targeting across every team that touches our users.
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We are looking for a Senior Product Manager to own and drive the strategy for our Marketing Technology stack. You will be the single product owner of our MarTech capability, our Customer Data Platform (Zeotap), our marketing automation tool (Braze) and the integrations that connect them. You will make these capabilities reliable, scalable levers that Marketing, Advertising, CRM, and Anal...