Position Overview
Position
Senior Marketing Strategist (Digital Marketing) – Responsible for creating and executing digital marketing plans that drive leads, revenue, and brand growth. Owns internal brand campaigns across multiple channels, uses data to iterate, and collaborates with sales and internal teams to ensure alignment and results.
Responsibilities
- Build and execute data‑informed marketing strategies aligned with business objectives.
- Design and lead multi‑channel campaigns that drive traffic, generate leads, and support conversion through the funnel.
- Develop content strategies and messaging that reinforce brand positioning and resonate with target audiences.
- Collaborate closely with sales and internal teams to align marketing and business development efforts.
- Analyze campaign performance, produce insights, and optimize strategies using tools such as Google Analytics, social media, and CRM platforms.
- Contribute to i...