Position Overview
Senior Marketing Manager – Singapore
Reporting to the Head of Marketing, you will lead the ongoing management of the CMC brand and performance marketing activities in Singapore and the region.
Role and Responsibilities
- Drive marketing strategies for CMC in Singapore, focusing on performance marketing and social & digital initiatives.
- Act as a brand advocate within the SG office, ensuring all collateral, promotional items, ATL and digital content meet brand guidelines.
- Support the Head of Marketing in developing and delivering annual marketing plans, aligning campaigns with business and brand objectives.
- Build and manage sponsorships and strategic partnerships in Singapore.
- Handle day‑to‑day reporting and budget management to optimize campaigns and meet performance targets.
- Provide detailed monthly and quarterly reports on campaign performance against set KPIs and recommend ongoing distribution strategies. ...