Position Overview
Our client, a Top 5 Canadian Bank, is looking to hire a Senior Marketing Consultant - Credit Card Analytics for a 12-month contract (with potential extension or conversion to FTE). This is a hybrid position based in Toronto.
Responsibilities:
Provide analytical and consultative support for credit card acquisition and retention campaigns, delivering detailed post-campaign analyses at both portfolio and channel levels. Conduct deep-dive analytics to identify insights, trends, and actionable recommendations that drive cardholder engagement, acquisition, and retention. Perform test vs. control and A/B testing to assess campaign performance and optimize marketing strategies.
Must-Have Skills:
3-5 years of experience in a consultative data analysis role (8+ years total business analysis experience preferred). Credit card analytics experience is strong preferred, with deep understanding of the credit card lifecy...