Position Overview
This is a leadership and hands‑on role to lead and drive marketing strategy and execution for Asia Pacific.
Responsibilities
- Market Intelligence and Strategic Planning – Analyze and share the regional bioprocessing market trends, customer needs, and competitive landscape; collaborate with Product Management, Business Leaders, and Commercial leaders to develop effective marketing strategies and programs that drive growth and adoption of key product lines and solutions, and generate high‑quality, qualified leads; synthesize data and utilize AI‑powered market intelligence tools to uncover actionable insights and predict emerging trends.
- Strategic Marketing and Execution – Design and implement integrated marketing programs and calendar for trade shows, exhibitions, customer engagements, lunch & learn sessions, webinars and digital marketing; increase market presence, generate new leads and reach new customers; manage the regional marketing budget, track ...