Position Overview
Senior Manager - Integrated Media Planning
About the job
Senior Manager Integrated Media Planning
Key Responsibilities
- Lead the development and implementation of the Media and Channel Integration strategy, ensuring alignment with wider corporate strategy.
- Communicate actions needed to implement the strategy and brand plans; inspire commitment across teams.
- Oversee effective creation, implementation, and maintenance of Media and Channel Integration strategies to achieve ROI and brand presence.
- Manage and optimise budgets to deliver against business objectives.
- Ensure integration of A&G, Virseker & Partnerships media strategy with the overall brand strategy.
- Manage stakeholders up to C‑suite level, leading engagement plans and collaboration with Marketing Managers.
- Develop and maintain relationships with key decision‑makers and influencers.
- Oversee media buying and part...