Position Overview
**Description**
This role is an essential part of the Consumer Engagement team, driving the strategy and execution of the North America Influencer and Communications efforts to increase brand awareness, earned media value, and desirability. This role will build meaningful and lasting relationships across influencers, beauty editors, and VIP talent.
Serve as communications expert spanning across communications, PR, influencer & events. Work cross functionally with NA team including Marketing, Account Management, Field teams, Education, Retailers and the Global brand.
Strategy
+ Drives the strategy and execution of US Influencer Strategy across paid and earned to drive brand EMV and heightened ranking; Manages relationships with influencers across macro to micro tiers on all social media platforms; Manages relationship with key agency partners
+ Drives PR/ comms strategy for US region, ensuring consistency in secured media presence
+ Partners wit...