Purpose & Overall Relevance for the Organization:

TMALL adidas Originals store (TMORI) plays a key strategic role in accelerating our digital brand eCommerce strategy in China. As one of the flagship store on Tmall, to shape the store as House of Originals— designed to attract streetwear lovers, sneakerheads, and trend-conscious consumers. Build this store into the definitive lifestyle/fashion beacon on Tmall, through a premium, end-to-end consumer experience will be key success for this role.

Key Responsibilities:

Accountable for end-to-end management and all KPIs of the TMORI store. Develop and execute the store business plan, activation calendar, and holistic strategy to achieve commercial targets.

Drive high-quality day-to-day operations for TMORI store. including product presentation, site design, and traffic ...