Job Description
As a Senior Data Engineer for our Marketing initiatives, you'll lead efforts to build and maintain data pipelines and models that power our marketing analytics and campaign management capabilities. You'll work at the intersection of marketing technology and data engineering, ensuring seamless data flow between Salesforce, Databricks, and various marketing platforms to enable data-driven campaign execution and performance analysis.
Key Responsibilities
Campaign Data Management
• Design, develop, and maintain scalable data pipelines to support marketing campaign execution in Salesforce
• Ensure data quality and timely availability of customer segments and campaign metrics
• Provide on-call support for critical marketing campaigns to ensure data accuracy and availability
Pipeline Development
• Build and maintain robust data pipelines integrating multiple data sources including Salesforce, Google Analytics, and advertising platforms
• Create and o...