Position Overview
Job Summary
We are looking for an experienced Senior Brand Executive/Assistant Brand Manager to lead strategic marketing, advertising, KOL collaborations, and community events. The ideal candidate has a strong background in brand building, digital & traditional advertising, content creation, and campaign execution. They will manage cross-functional teams, optimize marketing performance, and ensure seamless execution of brand initiatives.
Key Responsibilities
Strategic Marketing & Brand Management
- Develop and execute brand strategies to drive market growth, brand awareness, and customer loyalty.
- Oversee brand positioning, ensuring consistency in messaging, visual identity, and customer experience across all touchpoints.
- Conduct market research and competitor analysis to identify trends, opportunities, and potential areas for differentiation.
- Work closely with the Product Development team to ensure that new o...