**Company description**

Reaching target audiences with authenticity and relevance is a growing marketing challenge. Brands spend in sport and entertainment to break through the clutter by aligning with consumer passions. But the space is a puzzle: Sponsorships, Venues, Media, Leagues, Teams, Broadcast, Events, Social, Talent.

Stakeholders need a trusted partner that can provide holistic expertise and a viewpoint across this spectrum; can ensure smart and efficient investment; and can execute best-in-class strategies, ideas and activations that deliver on brand objectives.

We are a specialist division within Publicis Groupe trusted by brands and rights holders to lead them in this sector through the strength of our insight and the agility of our ideas.

Our work for brands includes the identification of partnerships, negotiation of value exchanges, activation of rights (including asset creation), and effectiveness assessment. Examples include negotiat...