Drive engagement for Sea-Doo as an Experiential Marketing Specialist, focusing on immersive brand experiences across North America. Oversee events and strategy for high-impact marketing initiatives.
In this pivotal role, you will shape the experiential marketing strategy for Sea-Doo and lead execution at Boatshows and other events. Collaborate with diverse internal teams to optimize programs and ensure a consistent brand experience. Your expertise will enhance brand engagement, lead generation, and conversion rates while managing operational efficiency and budgets effectively.
Key Responsibilities:
• Define and own experiential marketing strategy for North America
• Lead execution of Boatshows and experiential initiatives
• Develop and analyze performance KPIs for optimization
• Ensure excellence in execution and touchpoint consistency
• Collaborate with multiple internal stakeholders for program success
Requirements:
• 5+ years in experiential marketing or e...