Position Overview
Purpose
Lead the design, development, and deployment of globally scalable marketing campaigns using Salesforce Marketing Cloud (SFMC). Serve as the go-to SFMC expert—empowering teams, shaping best practices, and driving world-class customer engagement on a global stage.
Key Responsibilities
Global Campaign Design & DevelopmentArchitect, build, and design advanced, multi-market campaigns across SFMC channels (email, SMS, push, social, etc.).Develop frameworks and templates that ensure campaign scalability and localization across regions.Integrate with other global marketing platforms as needed for seamless execution.Thought Leadership & SME ResponsibilitiesSet best practices and standards for campaign design, delivery, and measurement worldwide.Stay on top of SFMC innovation, ensuring Dyson leverages the latest capabilities and industry trends.Team Enablement & TrainingTrain, mentor, and guide campaign specialist...