Bachelor’s degree in Computer Science, Information Technology, or a related field.
Minimum of 8–10 years of experience in designing, developing, and implementing Salesforce solutions, including significant hands-on experience with Salesforce Marketing Cloud.
Strong expertise in Salesforce Marketing Cloud modules, including Email Studio, Journey Builder, Automation Studio, Contact Builder, Mobile Studio, Advertising Studio, Intelligence (Datorama), and Personalization (Interaction Studio).
Proven experience in building and optimizing customer journeys, audience segmentation, campaign automation, and personalized marketing communications across multiple channels.
Strong knowledge of Marketing Cloud development technologies, including AMPscript, Server-Side JavaScript (SSJS), SQL, HTML, CSS, and REST/SOAP APIs.