Execute the decided marketing and communication program: launches, fairs, trade show, customer activities (visit to HQ, Tech days…), marketing and communication campaigns, account-based marketing activities
create or adapt the digital assets
Use and maintain the CRM marketing datas to generate bespoke communication activities
Measure and report on the success of campaigns
analyze, optimize and report on key metrics
Collaborate actively with the regional marketing team, the global marketing Industry, the digital team, the GKAM, the sales managers and the Marketing Excellence team
What you will need
University degree in economics, business administration, marketing or other related fields
2+ years of Marketing Experience
Knowledge of B2B markets (industrial business) as well as B2C market (consumer goods)