Support key seasonal campaigns via planning and execution of marketing strategies, including paid media, events, and promotions that will give outlets the opportunity to maximize sales.
Digital marketing, customer acquisition, and social media content development
Lead branding and marketing strategy development and implementation for a portfolio of fashion and lifestyle brands.
Take the lead on communication/negotiation with department store personnel and in-store marketing by leveraging department store resources.
Promotion Planning: Know what promotion works and be able to plan for a full-year calendar of eCommerce and retail shop events and activities to enhance the shopper experience and achieve sales targets.
Active in sourcing for marketing partnerships with external parties for collaborations, vendor management, including liaison of PR, managing of outreach seeding programs to KOLs and our member...