Role: Performance Marketing Manager (E-commerce)
Hours: 9am - 6pm Eastern Standard Time
USD Rate: $8 - $12 per hour | $1,280 - $1,920 per month (Open to negotiation based on experience)
Own the strategy, execution, and optimization of paid media for our DTC business, driving profitable customer acquisition and lifetime value. You’ll plan and run performance campaigns across search, shopping, and paid social; manage budgets against CAC/ROAS targets; partner with creative, product, and analytics; and turn insights into scalable growth.

Responsibilities

• Build and execute a full-funnel paid media strategy, aligned to revenue and margin goals.
• Manage forecasting, pacing, and daily optimizations to hit CAC, ROAS, and payback targets across portfolios and geos.
• Own account structure, bidding, audience strategy, and budget allocation; stand up experiments (A/B, incrementality) and scale winners.
• Lead creative testing loops (hooks, ...