Position Overview
Job Description
This contractor will support a global bank’s Consumer Payments Marketing team within the Credit Card portfolio, with a strong focus on campaign execution and portfolio utilization. The role requires expert‑level execution of highly complex, multi‑channel marketing campaigns across direct mail, email, and online banking. The contractor will manage multiple concurrent campaigns involving extensive audience segmentation, offer differentiation, and creative versioning, ensuring accuracy and quality across all campaign elements.
Day‑to‑Day Responsibilities (Refined)
Execute end‑to‑end marketing campaigns for the Consumer Payments (Credit Card) portfolio, with a heavy emphasis on campaign setup, execution, and quality assurance
Support three primary campaign types, requiring deep expertise in managing complex, high‑volume marketing executions
Lead campaign execution across direct mail, email, and online banking channels
Manage advanced segmentati...