Manage the relevant product category (Printer) in the area of Product Marketing to effectively ensure achievement of the business plans and other set targets.
Responsible for managing and implementing marketing activities through research analysis, strategic planning and new product launch.
To provide necessary marketing support to regional sales companies to ensure achievement of sales targets and other objectives.
Key Accountabilities
Work closely with regional sales companies to achieve sales and other set targets.
Monitor regional Sell-in/Sell-out/Sell-Through situation to ensure healthy sales and inventory situation.
Monitor market activities and market share data including competitors to derive appropriate market strategies.
Conduct market research and translate consumer and technology trends into sound business decisions.