Binance is committed to being an equal opportunity employer. We believe that having a diverse workforce is fundamental to our success.

Responsibilities

• Identify and evaluate partners who will share our vision
• Negotiate brand partnerships to meet business goals and objectives
• Set, build and execute partnership strategy and activation plans
• Collaborate with cross‑functional and regional teams (brand marketing, comms, insights, design, content, data, product, social media, legal) to set and align on annual plan (E.G., product‑market fit, setting goals, budget, channels)
• Use a data‑driven model to set up goals, and evaluate short and long term campaign performances
• Control complex general budgets and drive ROI
• Share thought leadership and market/product intelligence
• Guide key regional/local branding teams to positively impact our overall marketing operational excellence
• Own and lead complex p...