Set strategy and guideline for field force management and lead to implement those strategies and guideline in accordance with the local situation.
Develop contents that field force can use for sales and promotion to enhance sales success rate.
Plan and execute training for sales field forces to enhance the sales capability.
Role and Responsibilities
Strategize the overall marketing strategy to be in line with Samsung Brand Store direction and growth
Align with HQ / RHQ directives, build and manage the local country brand & marketing strategy, corresponding calendar and budget from 360 global / regional marketing initiatives to local seasonal marketing activities within the timeline including for new product launches, events, in store launches & etc
Keep up with the latest market trends and implement out of box marketing strategies