Yahoo serves as a trusted guide for hundreds of millions of people globally, helping them achieve their goals online through our portfolio of iconic products. For advertisers, Yahoo Advertising offers omnichannel solutions and powerful data to engage with our brands and deliver results.

A Little About Us

The Yahoo Marketing team is the engine behind our iconic consumer brands. We sit at the intersection of data, culture, and technology, building deep connections with millions of users across our Sports and Auto verticals. Our team is focused on driving growth through innovative GTM strategies, integrated campaigns, and a relentless commitment to user engagement. We operate with a builder’s mindset, constantly experimenting with new technologies to scale our impact.

Responsibilities

Define product positioning, target audiences, and value propositions for auto and sports‑related consumer products, translating them into clear messaging frameworks.

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