Overview

Product Marketing Manager – Semiconductor Industry. This role focuses on growing revenue and profitability by promoting semiconductor products and services across international markets, identifying new opportunities, and enhancing customer engagement through innovative marketing strategies.

Key Responsibilities

• Lead product marketing initiatives to achieve monthly NBO (New Business Opportunity) targets.
• Manage and maintain competitive pricing strategies to maximise profitability.
• Identify and develop new business leads through digital channels, trade shows, and social media marketing.
• Collaborate with Regional Marketing, Sales, FAEs (Field Application Engineers), and Distributors to drive market penetration.
• Create and manage promotional material and website content to enhance product visibility and lead generation.
• Track and analyse product performance data to support decision-mak...