Purpose of the job

As the Product Marketing Manager EMEA, your main responsibilities will involve collaborating with various teams to gain a deep understanding of user needs and market trends. You will play a pivotal role in shaping the customer journey and promoting the adoption of Collinson's products and services. This will entail developing effective go‑to‑market strategies, crafting compelling messaging and content, facilitating sales channels worldwide, specifying regional/market demands, and formulating business justifications for potential future product line investments.

Key Responsibilities

• Craft product narrative, positioning, segmentation, and align communication with partner teams.
• Lead go‑to‑market planning, coordinating global and regional launches effectively.
• Develop product positioning, narratives, and marketing messages that deeply resonate with the target audience.
• Take ownership of the entire pro...