Monitor and analyse competitive products, performance, and capabilities. Communicate insights to the product development team and define countermeasures against competitive positions
Collect and interpret the voice of the customer (VOC) and stakeholder requirements in a solution-neutral form. Support evaluation of regulatory requirements, norms, and standards. Review stakeholder requirement documents and assess scope changes during development
Provide feedback on technical feasibility, risks, and opportunities for product portfolio planning. Support the process of maximising value proposition for individual products and the overall portfolio. Communicate product plans and strategy to ensure alignment across stakeholders
Assist in developing business opportunity proposals and business cases during early PDP phases. Act as an interface between product development and business functions to ensure feasibili...