The Senior Data Scientist is a hands-on builder and experienced delivery leader. This person takes models from concept through deployment to a recommendation a VP can act on Monday morning. They bring deep experience across customer economics, marketing measurement, audience development, forecasting, and enterprise strategy and can connect analytical work to merchandising priorities and broader economic context. They coach junior team members, elevate methodology, and raise the standard on what “delivered” means.

Core Competency Areas

Customer Economics & Lifecycle Analytics

• LTV modeling, churn/retention analysis, segmentation, and reactivation strategies
• Translating customer-level outputs into segment P&L narratives and investment guidance
• Marketing Measurement & Attribution
• Incrementality testing, media mix modeling, and multi-touch attribution
• Causal inf...